AoM™ Coaching Program
The AoM™ Coaching Program is an invaluable investment for leadership teams who genuinely believe in building a customer-centric culture and a brand that gives them real competitive advantage. This has been the ambition of many companies in recent years, but few have had the blueprint and support to be truly successful.
The AoM™ Coaching Program is based on an tried and tested structure with a dedicated coach to incorporate the Anatomy of Marketing™ fundamentals in the right order over time. Simultaneously build focus and alignment across your leadership team to support a company-wide, customer-centric culture that connects and amplifies each element of your end-to-end brand experience.
Challenges Addressed
Aligning focus across your company, ensuring a unified approach to brand building.
Building internal marketing understanding and capabilities.
Connecting the dots between previous and current initiatives to maximise investment.
Key Payoffs
Strategic Alignment: Ensures your leadership team is united in its marketing approach, aligning strategies across the organisation for cohesive execution.
Enhanced Marketing Capabilities: Builds deep marketing expertise across your team, enabling self-sufficiency in leading a customer first culture.
Improved Decision-Making: Facilitates clearer, more effective decision-making processes, with a focus on strategic priorities and long-term growth.
Cultural Transformation: Promotes a customer first culture across the company, where marketing is everyone's responsibility, fostering innovation and customer focus.
Competitive Advantage: Equips your team with the tools and frameworks to deliver a seamless end-to-end brand experience that supports ongoing business growth.
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Starting with an Initial Engagement & Chemistry Check, the program ensures compatibility and sets clear objectives for mutual success. Over 12-months, it's structured to build your team's proficiency in the AoM frameworks in a real life way, with the ultimate goal of autonomy . This approach underscores the commitment to not just immediate improvements but sustainable growth.
Initial Engagement & Chemistry Check: A one-month phase to confirm compatibility and set expectations.
12-Month Modular Program: Monthly check-ins, quarterly reviews, and annual planning combine to ensure focus, clarity, and prioritisation to be combined with agility and adaptability.
Flexible Engagement: Option to cancel or pause (up to 3 months) the program to suit changing business needs and to extend each year as required.
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From AUD $6,875 + taxes per month
NGO/NFPs receive a 20% discount
B-Corps receive a 10% discount
* Contact us for international pricing.
